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From humble beginnings, to a trusted staple.


Welcome to Morning Sun™, where tradition meets contemporary style in the missy apparel market. For over 30 years, Morning Sun™ has evolved from a modest family-owned screen printing venture into a cherished brand celebrated for its distinctive missy apparel, including our sought-after Morning Sun™ garments. Born from the creativity and dedication of our founders, we've journeyed from selling our original designs at local craft markets to partnering with leading national retailers and gift stores, cementing our reputation as a go-to destination for unique and engaging apparel.

At Morning Sun™, we pride ourselves on our ability to keep pace with the changing times without losing sight of our roots. Our transition to the digital retail space through our "My Morning Sun" website is a testament to our commitment to accessibility and convenience, allowing us to connect directly with our customers and offer them our latest creations from the comfort of their homes.

Our collections are the result of painstaking design and innovation, carefully crafted by our team of skilled artists to cater to the modern missy customer. Each piece in our lineup, from our blouses to our broader range of garments, is infused with fun, relatable graphics and embroideries that speak directly to our audience's tastes and preferences.

Despite our growth and evolution, the heart of Morning Sun™ remains unchanged. We continue to operate with the warmth and integrity of a family-run business, cherishing the contributions of both family members and close friends who have become integral to our operation. This sense of community extends to our customers, whose unwavering support has been a cornerstone of our success.

We invite you to explore our current selections and join us in this ongoing journey. With new products, styles, and categories added regularly, there's always something fresh and exciting to discover at Morning Sun™. Your satisfaction is our inspiration, and we look forward to welcoming you back time and again to experience the latest in missy apparel innovation.

Thank you for being a part of the Morning Sun™ family. Your loyalty and support inspire us every day to continue creating garments that you'll love, wear, and cherish.